Playboy bunnies to hop back into London as Hugh Hefner promises new club next year
By DAILY MAIL REPORTER
Last updated at 5:55 PM on 19th October 2010
Last updated at 5:55 PM on 19th October 2010
The original London Playboy Club was the height of decadence when it opened in the swinging Sixties, attracting stars such as Sir Michael Caine, George Best and Jack Nicholson.
The club closed its doors in 1981 but is now set to stage a comeback at a new location in Mayfair.
Hop to it: Bunny girls attend the announcement of a new Playboy club in London
The new Playboy Club will include a restaurant, cocktail bar and casino, spread over two floors.
The return has been mooted for at least a decade but now Playboy and its partner London Clubs International say they will open the venue in the first half of 2011.
Hefner said: 'When we first opened the Playboy Club in London it was one of my favourite times for the brand.
Old school glamour: Hugh Hefner with his bunny girls in 1960, when The Playboy Club was a famous fixture in London
'With Playboy now more popular than ever, I look forward to our return to London and again sharing the notions that are celebrated in the magazine, the concept of good food and drink, pretty girls, and exciting entertainment.'
London's original Playboy Club at 45 Park Lane opened in 1966 and became a noted hangout for celebrities and the wealthy. It closed in after gaming licences were revoked.
The team behind the new club say the Playboy Bunny hostesses, croupiers and cocktail servers will be part of the new set-up. And they hope it will once more attract a starry clientele.
Scott Flanders, CEO of Playboy Enterprises, said: 'When Hugh Hefner opened the original London Playboy Club it redefined class and luxury, setting a new nightlife standard around the world.'
The new exclusive club will again cater to some of the biggest names in entertainment, sports and business.
Other planned new clubs will be in Mexico's Cancun, Macao and Miami's South Beach.
Read more: http://www.dailymail.co.uk/news/article-1321910/Playboy-bunnies-London-Hugh-Hefner-promises-new-club-year.html#ixzz12rdy9lLD
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